The brief here
What ppc marketing means for a business in Mumbai
A Mumbai account lives or dies on its negative keyword list. Head terms here pull in job seekers, students writing assignments, rival agencies checking prices and people looking for a different suburb entirely — and every one of those clicks is charged at Mumbai rates.
So the ongoing work is less about writing new ads and more about reading the search terms report every week and excluding what should never have matched. It is unglamorous and it is where the money is saved.
The area
Mumbai, and why the work is different here
Nobody wins "web design Mumbai" on effort. What does work is being the obvious answer to a narrower question — a particular service, for a particular kind of business, in a particular part of the city — and then being able to prove it.
We take Mumbai work where that narrowing is possible. Where a client wants to outrank everyone for a head term on budget alone, we say so rather than taking the retainer.
Sectors we see most of in Mumbai
What is included
What you get
- Conversion tracking and call tracking configured before any spend
- Google Ads — search, shopping, performance max and remarketing
- Meta Ads across Facebook and Instagram
- Keyword research and a negative keyword list maintained weekly
- Dedicated landing pages built for each campaign
- Monthly reporting in plain language: spend, enquiries, cost per enquiry
Full ppc marketing details ↗
Working together
How we work with clients in Mumbai
Two hours on a good day. We price Mumbai work assuming most meetings are remote, and say so up front. The person who scopes your project is involved in delivering
it, so there is no handover between the people who sold the work and the people who
do it.
How we work ↗
Meet the team ↗
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